Helping You to Succeed: Reddit
Why Should You Look Into Reddit?
Reddit Delivers Traffic
Reddit delivers highly targeted traffic to...
- 36 million registered users
- 169 monthly unique visitors
- 856,824 subreddits (9,601 are highly active)
- 209 countries participate in Reddit
- 7.55 billion page views
Reddit is the last remnant of the very old
Internet: an online bulletin board system.
Reddit enables its registered community (whose
members are known as "Redditors") to submit any kind of interesting
content, such as text posts or direct links. It organizes this content
into Sub-reddits which are based on broad keywords. Its users then
vote the posts up or down to either feature the post or discard it.
To give you an idea of Reddit's power:
On one of my sites... Reddit delivers 25%
of the traffic due to a link that was voted through the roof by the
users. I did not do anything to generate this traffic... other than
to have high quality content!
Sub-reddits Inside Reddit
How Sub-reddits Work
1- Sub-reddits are user-created and managed
by their creators and a group of volunteer
moderators who can make or break the presence of your site on Redditt.
2- Sub-reddit traffic data is only viewable
by moderators and the paid staff.
So it is immune to paid likes, comments, or
shares that can be commissioned for sites like Facebook or YouTube.
3- Default Sub-reddits
(suggested as the first places for users to
signup) are r/pics, r/funny, and r/politics... and these average 5,000
new subscribers daily.
4- r/pics gets an average of 580,000 visitors
and 3.2 million page views daily while r/funny has gotten 130,000 visitors.
So do your homework... because, unlike the old
Internet bias against advertising, Reddit sells ads that deliver.
Researching Reddit for Advertising
Being Compliant with Reddit
If you want to succeed on Reddit, then here is
what you have to do... to make sure that your advertising complies with
Reddit's policies and gets you quality traffic:
1- Research Your Market on Reddit:
Before you post on Reddit, look at what others are
already saying about you... because if you have a presence online, Redditors
are sure to have already commented on it.
2- Organic Reddit Posts:
Posts that Redditors have made about your site
(which may show up as reddit.com/domain/yoursitehere.com) are pure gold.
Do MORE posts like that to get even MORE free, quality traffic from Reddit.
3- Search Reddit:
Find out what are Redditors like and dislike about
your competitors... and let it guide your advertise. Learn from their
mistakes and replicate their successes. You will not get a second chance
to make a first impression on Reddit.
4- Respond to Reddit Comments:
You will get questions and comments... you need to
respond to them as quickly as possible. Be yourself: being too "market-y"
and "sales-y" will turn Redditors to you, your brand, and your business. If
you give Reddit users a special discount (as they expect it), you will get
a better response.
Getting Setup on Reddit
Being Compliant with Reddit
If you want to succeed on Reddit, make sure that your
advertising complies with Reddit's policies and gets you quality traffic:
1- Custom Reddit Splash Page:
Reddit advises that you "greet Redditors with a
customized landing page communicates that you care where your viewers
come from" but good luck finding some examples of how to do this.
This is an example of the main problem with Reddit... it is a disorganized
mess... that is impossible to search and (seems to be) intentionally designed
to be confusing... so you will need an extreme amount of patience to navigate
the Reddit jungle successfully.
